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Have you seen Ranbir Kapoor’s wacky new TV commercial?

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The Tamasha actor is very excited about the collaboration with an online music portal. View behind the scene pics as well…

Ranbir Kapoor has joined hands with Saavn, a US-based digital music company known as the leader in digital streaming for Indian music, as a creative collaborator. Ranbir will work with the Saavn team on consumer marketing ideation and production, business development and content. In fact, the actor gave inputs for a commercial campaign which is expected to go on air next week.

The TV commercial has been written by Vasan Bala, who is the screenwriter for Kapoor’s new film Bombay Velvet, alongside Sneha Mehta and Teddy Stern of Saavn. “I’ve been using Saavn for years now, so it’s exciting to be working with the team on a deeper level. I’ll be helping to guide the brand, influence programming, connect with the next generation of music listeners and ultimately help build the best music product in India and potentially the world. And this is only the beginning. I look forward to being involved in a more business-centric capacity in the near future,”Ranbir said.

So go ahead BollywoodLifers, watch the advertisement and let us know your thoughts on the same.


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