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What is Salman Khan’s strategy to promote Prem Ratan Dhan Payo?

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We hear that the Kick actor’s upcoming film will be promoted aggressively by the makers, who are working on a strategy. What are they planning? Find out!

Salman Khan is currently shooting for his film Bajrangi Bhaijaan opposite Kareena Kapoor Khan . While many are awaiting to see the sizzling jodi back on screen post Bodyguard, they are also excited to see Salman’s fresh pairing with co-star Sonam Kapoor in Sooraj Barjatya’s Prem Ratan Dhan Payo which is stated to see its release in next year’s Diwali.

We hear that the makers of the film are planning an extensive strategy to promote Salman’s venture, which will include three months advance booking before it hits the theatres next year!

A source revealed,”Shooting will resume in February and wrap up by April, at the latest. If that works out, they will have a three month window to get the film cleared by the censor board.”

Regarding the censor certificate, the source further added saying,” The film is a family drama, so naturally it’s a U rated film. That makes it all the more easier since there may not be content that requires censor cuts. The task at hand will be to have a final cut ready in time.”

Reports suggest that that the trailer of the film be released around August next year.

Well we certainly can’t wait to see Salman in a double role in Prem Ratan Dhan Payo. Double dhamaal it would be indeed! As for the advance booking strategy, will it work in the film’s favour? Long way to go for that!



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