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Kareena Kapoor Khan leads the celebrity endorsement race




Here’s a new title that Saif Ali Khan’s wife has earned…

Bollywood Begum, Kareena Kapoor Khan, recently emerged at the top as per the recent TAM AdEx analysis of celebrity endorsements this year.

As per the analysis, Kareena Kapoor Khan, has the highest share (5%) in the top ten celebrity list, elbowing out several film and sports personalities including Salman Khan, Ranbir Kapoor, Virat Kohli and MS Dhoni.

The analysis based on the advertisement volume during commercial time between January to September 2014 , also indicated that endorsements by film actors or actresses and sports personalities saw a marginal increase as compared to 2013.

Kareena Kapoor Khan seems to have conquered it all , from being a regular at the 100-crore club to having worked with all of the industry’s leading actors – The actress has always pioneered trends in fashion and style in the country, be it her iconic looks in her films, which find themselves exhibited at the Madame Tussauds Museum, to brands like Sony Vaio basing product ranges on her.


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